“End Polio Now” Commercial!
Rotarian Bud Walters, President of Cromwell Group, generously donated air time on the company’s radio stations to promote the End Polio Now campaign. The PSA ran late September and all of October on five stations in Nashville and 26 in Illinois and Kentucky.
Station managers in Effingham and Mattoon, Illinois, are also Rotarians. The commercial aired in Nashville 450 times at a minimum value of $18,000. 450,000 weekly listeners were reached over the air, on-line, and on mobile.
Cromwell Group’s Nashville radio stations include:
102.9 The BUZZ 102.1 The VILLE 102.5 The GAME
93.3 Classic Hits 94.9 GAME 2
Listen to the End Polio Now commercial below: